Hey there Internet, I know that some of you are looking into your Four Steps to Freedom, But I want to take the time and Really Explain exactly What the 4th step is and Why it is Worth doing.
Everything you need to know abut Ipas2. This was compiled By myself after listening to every presentation and webinar I could get my hands On
·
Success
triangle
- Traffic
- Automation
- Duplication
- Scalability
What does Ipas2 give me?
- Tripwires
- Core offers
- Upsells
What do I need?
- You must be an affiliate of Empower Network.
Why isn’t it easier?
Most online systems suck. Scams have ruined creditability, conversion rates are down, selling other peoples products has low commission, making your own products is hard.
Most online systems suck. Scams have ruined creditability, conversion rates are down, selling other peoples products has low commission, making your own products is hard.
Most other formulas:
Why it fails:
·
People have heard of it before, and they’re sick of
it.
·
Too much competition
·
Too much hype!
·
Paid ads are expensive, and these don’t pay out high
returns
Normal
conversion rates are around 1.5%, or 1.5 people buy out of 100 visitors.
That’s pretty standard.
That’s pretty standard.
However
when we add the Tripwire, we see an immense increase to on average around 8%!!!
Also, if a person Purchases the Tripwire product they are 10x more likely to buy the core product!
What is a Tripwire? Simply put, A Tripwire is a low-cost product that teaches something cool to the consumer, and proves the concept.
Also, if a person Purchases the Tripwire product they are 10x more likely to buy the core product!
What is a Tripwire? Simply put, A Tripwire is a low-cost product that teaches something cool to the consumer, and proves the concept.
Examples of the
effectiveness of this system.
Assume the following:
1.
You’re below average skilled at advertising.
2.
You buy ads for $1000/month
3.
On average, you only get 1 click/visit per
dollar
Therefore we have this baseline, you have 1000 visitors a
month, and have $1000 overhead costs.
Without the Tripwire conversion trick,
1000 visitors at 1.5% conversions = about 15 customers,
buying the $47 core = $705 – overhead= -$295
not very profitable hey?
not very profitable hey?
With the Tripwire,
1000 visitors, 8% buy the $7 T.W. = (80x7) $560
30% of that 8% buy the $47 core product (24x 47) = 1,128
total sales- 560+1128= $1688 (140% revenue increase) and we even turned a profit of 688 after overhead!
30% of that 8% buy the $47 core product (24x 47) = 1,128
total sales- 560+1128= $1688 (140% revenue increase) and we even turned a profit of 688 after overhead!
Crazy how this one step more than doubled our income!
The sales from the Tripwires nearly covered our advertising by themselves!
The sales from the Tripwires nearly covered our advertising by themselves!
Now I have shown you the effectiveness of the tripwire, I’ll
tell you why we use two of them.
Options.
We put down 2 tripwires, but you only need to buy one to continue. Having the second Tripwire allows the consumer the freedom of choice. Which encourages them to stay.
We put down 2 tripwires, but you only need to buy one to continue. Having the second Tripwire allows the consumer the freedom of choice. Which encourages them to stay.
The other thing we do in the Ipas2 system is to send “Return
Emails” and I’ll tell you why,
On average, a person needs to visit your webpage 7 times before deciding to purchase your product.
On average, a person needs to visit your webpage 7 times before deciding to purchase your product.
7 TIMES!
The Return email simply remind the customer that they were on your page, and it invites them to return.
Without these automated emails, you would lose out on a huge portion of your business. We do not spam there inbox, and you can choose to have them stop emailing you. But they are in place to remind the customers where your page is and what you’re offering.
The Return email simply remind the customer that they were on your page, and it invites them to return.
Without these automated emails, you would lose out on a huge portion of your business. We do not spam there inbox, and you can choose to have them stop emailing you. But they are in place to remind the customers where your page is and what you’re offering.
Simply by having the emails sent out, you’re sending out
multiple return paths, and create over 20 exposures, which increase conversions
5-8%.
So what else can we do to
really capitalize on this system?
2 major hitters we haven’t called out yet:
Upsells, and Profit Maximizers.
Upsells, and Profit Maximizers.
Why upsell?
Customers actually want them. So if you don’t offer them they will find them elsewhere,
Positive customer experience/reviews. And the big one, added Income with no extra work!
Customers actually want them. So if you don’t offer them they will find them elsewhere,
Positive customer experience/reviews. And the big one, added Income with no extra work!
So take our formula
Traffic-> $7 tripwire* ->$47 core offer -> J
Traffic-> $7 tripwire* ->$47 core offer -> J
And add Upsell product of $97 after the Core.
Traffic->
$7 tripwire* ->$47 core offer -> $97 Upsell
Around 30% of people who buy the core product, Will buy the
Upsell.
So 1000 visitors-> 8% T.W. Sales -> 30% core sales -> ($1688 so far) + 30% upsell (7 customers x 97) $679
So 1000 visitors-> 8% T.W. Sales -> 30% core sales -> ($1688 so far) + 30% upsell (7 customers x 97) $679
You could be making an additional $679 JUST FOR OFFERING THE
UPSELL!
That’s 1688+ 679 =2367!
So at this stage of the game, you’re making $2367 per 1000 visits, that’s almost $2 a visit! So the more traffic you bring, the more you get paid!
That’s 1688+ 679 =2367!
So at this stage of the game, you’re making $2367 per 1000 visits, that’s almost $2 a visit! So the more traffic you bring, the more you get paid!
A good rule in Business is to Re invest 20% of your earnings towards making more traffic.
BUY ADS!
Now here’s the real Secret:
The Tripwire, the Core, and the Upsell products are logically designed to work together, to create MASSIVE demand for your main product offering!
The Tripwire, the Core, and the Upsell products are logically designed to work together, to create MASSIVE demand for your main product offering!
Profit Maximizer.
Honestly everything else I’ve written is the side dish to
this BEAST!
THIS product is the life changing product. You don’t HAVE to offer it, but you will be passing off the commission to the next person who DOES offer this. And People WILL buy this.
THIS product is the life changing product. You don’t HAVE to offer it, but you will be passing off the commission to the next person who DOES offer this. And People WILL buy this.
This is the only really expensive part of this business. You
need to buy the Profit Maximizer Packages to sell them. But the name isn’t a
joke, These MAXIMIZE your Profit Potential! Its Crazy how much you could be
earning per day, per week, per month with these offers.
So what is a Profit
Maximizer?
-Any Additional Product or service you sell to those extremely loyal customers, who have bought everything else you have to sell, and still want more. This would be an opportune time to present a top-tier or residual product or service.
-Any Additional Product or service you sell to those extremely loyal customers, who have bought everything else you have to sell, and still want more. This would be an opportune time to present a top-tier or residual product or service.
Having a Product Maximizer is your greatest money making
breakthrough needed to reach those Lifestyle changing incomes online.
Without it, you will struggle more to keep profitable.
Without it, you will struggle more to keep profitable.
SO what’s the bid deal about this Profit Maximizer?
Simply put, If set up correctly, Your Profit Maximizer:
Simply put, If set up correctly, Your Profit Maximizer:
- Requires little to no further attention, it will keep on working
- Your consumers will automatically understand why they need your other products.
- Regardless of the cost, they will buy it, if the value is there, Price becomes irrelevant.
Sounds almost too simple to be useful hey?
I’ll fill you in a bit more,
I’ll fill you in a bit more,
The 2 forms of Profit Maximizer.
Products you create, and other peoples Products.
The Key to this is, you must be able to make a significant amount Per-sale, for this to make big returns.
The Key to this is, you must be able to make a significant amount Per-sale, for this to make big returns.
Break it down:
Up to 40% of people that buy Core products, will buy the
Profit Maximizer Products (your Empower Network
Products)
We already know that Tripwires and Upsells put us at around
$2,367 in potential front end Revenue.
Add Profit Maximizers at 10% conversion ratio (to core Product customers) (24\10%=2.4 x 225-4825)
you’re looking at a revenue spike of $450-$9650!
Add Profit Maximizers at 10% conversion ratio (to core Product customers) (24\10%=2.4 x 225-4825)
you’re looking at a revenue spike of $450-$9650!
$450 to $9650
On top of the rest of the money!
You can see how even 1 sale or 2 sales a MONTH can be life
changing money!
SO let’s look at the Success
Triangle
Now money is produced
through Traffic Generation
Residual Income is Produced through
the Automated Process, and having referrals working on your Team
Top-Tier Products Income is produced
through Education of the consumer.
Ask yourself, how much money would it take per month, to
allow me to walk away from my job?
Now feel free to use your own numbers, but for Me, I’m going
to say about $6,000/month.
I think I could live comfortably on that.
I think I could live comfortably on that.
But how much would I
have to sell to do that?
Well If I was making $10 a sale, I
would have to make 600 sales a month.
If I was making $20 a sale, I
would have to make 300 sales a month…
no good, too much work…
no good, too much work…
Let’s say I made $50 a sale. I would have to make 120 sales per month, to walk away from my job.
You can see how this is not the greatest method to achieve
your goal to walk away from your work. Even if you DID manage $50/sale and 120
sales a month, you would be chained to your computer.
The biggest problem with Free or very low cost Businesses,
is they rarely pay high commission, and you find yourself making peanuts, and giving
it to the ad companies to promote you, it’s a cycle were you don’t win.
Now let’s look at how you could achieve that goal of
6k/month.
We know that:
traffic > Tripwire > Upsell >P.M (averaged to 1500) creates $3999 before overhead,
traffic > Tripwire > Upsell >P.M (averaged to 1500) creates $3999 before overhead,
let’s break it down a bit more,
At the Silver level (you got to start somewhere) each sale
is worth $225 you will only need 26
sales a month.
At the Gold Level (strive for this or higher) of Ipas2 Bundles, Every sale you
make is worth $1625
why that’s only 3 sales a month to reach your income goal!
why that’s only 3 sales a month to reach your income goal!
At the Black level you make $4825 per sale. THAT’S ONLY 1.5 SALES A MONTH TO REACH YOUR GOAL!
As you can see the Monetary Potential is amazing. 1 black
level sale can set your MONTH and there’s no way you will ONLY get 1 sale a
month.
Once the system starts, it
doesn’t stop!
Once you Join Ipas2
and get your Empower Products, the money you make doesn’t stop coming!
Here’s how:
Getting Consistent Traffic to your website is EASY! How?
SIMPLE! Almost nobody drives their own traffic, its time consuming and REALLY
HARD!
The #1 way to get hits is…………………Pay for them. =3 No, really. Pay for Ads. Advertise Everywhere, Do Facebook ads, do Twitter ads, do Google AdSense ads, it doesn't matter. Go pay for ads and watch your hits start coming.
* On a side note there are some considerations to paid advertising. Consider setting up a campaign to track your clicks, and weed out the useless ads. Pay for what works, discard what doesn’t. Aim for at least 10% click to view ratio.
The #1 way to get hits is…………………Pay for them. =3 No, really. Pay for Ads. Advertise Everywhere, Do Facebook ads, do Twitter ads, do Google AdSense ads, it doesn't matter. Go pay for ads and watch your hits start coming.
* On a side note there are some considerations to paid advertising. Consider setting up a campaign to track your clicks, and weed out the useless ads. Pay for what works, discard what doesn’t. Aim for at least 10% click to view ratio.
Ipas2 Is
Designed to Track everything. Once you’re in the Back office, you can monitor
what campaigns are working, who is clicking, where they’re coming from. And SO
MUCH MORE.
It really is almost as simple as Set it and forget it.
It really is almost as simple as Set it and forget it.
RE-INVEST YOUR EARNINGS I can say this loudly enough… This is how you make money exponentially!
Consider.
Invest 20% ( if $1000= 1000 views = 2367 (Not including P.M.)) than
adding the extra $473 to your 1000 would equal an additional 400 views, which
in turn make more money, which you then in turn re-invest.
IT’S AMAZING HOW FAST YOU WILL GROW IF YOU RE-INVEST!
IT’S AMAZING HOW FAST YOU WILL GROW IF YOU RE-INVEST!
And the #1 reason you will NEVER STOP making money from this
company.
Residuals
Every 5th sale your referral makes, Is passed up
to you, for bringing them in.
that means you have a 20% stake in every business you bring in.
ergo, If you have 5 referrals who are actively promoting and selling, you have a whole new business.
that means you have a 20% stake in every business you bring in.
ergo, If you have 5 referrals who are actively promoting and selling, you have a whole new business.
ALSO! If you’re Referral decides to LEAVE the company. All
their domains and sites and work is still there, and if they do not want the
money, it GOES TO YOU AS THEIR SPONSOR!
This is insane! By promoting and selling your own business,
you are spawning sub-Businesses, that are Paying you for not doing anything
other than running you OWN company!
Okay so let’s move on.
Positioning.
Let’s say you’re Canadian.
Would you like to set up a coffee shop across the street
from Tim Horton’s?
Do you think you would do well?
Do you think you would do well?
OR, would it be easier to invest with Timmies when the
company opens, and make 2 cents off every coffee they sell?
No brainer, jumping on board with an opportunity can create
some MAJOR profits.
Now something to note is that Ipas2 TECHNICALLY has not been
released to the public. It is in Beta stages, and won’t be publically released
for another few weeks.
THIS IS A GOLDEN OPPORTUNITY!
Having yourself set up, advertised, and with a few referrals
under your belt BEFORE the launch will create a HUGE MOMENTUM once the
floodgates are opened.
People that were in the Pre-launch of Ipas1 were making HUNDREADS of THOUSANDS
of dollars in a few short weeks!
Want to make 20,000 BEFORE Ipas 2 is even publically
released?
Follow these steps:
·
Attend the Secret Meeting
·
Get set up with your Profit Maximizers
·
Promote your Secret Meeting Link.
·
Sell Profit Maximizers
When Ipas2
is released you will receive, FOR FREE, the following:
·
$7 tripwire product
·
$47 Core product
·
$97 Upsell Product
And you can make money with JUST this.
HOWEVER, if you do NOT have your Profit Maximizers Set up,
and you’re advertising your secret meeting, you will be losing up to $4825 per
sale!
If you DO set up your Profit Maximizers, and Distribute the
Link, You can make $20,000 in JUST 4 SALES! BEFORE WE EVEN GO LIVE!
So what’s the Difference
between the Packages anyway?
Well each package scales your commission of the front end
products (Tripwire, Core, Upsell), and allows you to sell a better Top-tier
Product.
Silver
·
Is like owning one house
·
$225 Profit maximizers
·
DOUBLE front end commission from 15% to 30%
·
Residual income of $25 per referral per month
Gold
·
Like owning Multiple houses
·
$1600 Profit maximizers
·
50% Commission from front end products
·
Residual income of $100 per referral per month
Black
·
Like owning a Luxury Condo Building
·
$4825 profit Maximizers
·
75% Front end Commission
·
Free personal Business Coach, (works for your
team too)
*Must be gold Package or Higher to receive Paid Traffic
Resources. (These guys buy A LOT of ads, so they get WAY better deals than you’re
going to find)
Roughly 30% of the people that watch the secret meeting,
Pre-register
(100views=30registers)
(100views=30registers)
If 10% buy P.M you will earn $675 PER WEEK UNTIL LAUNCH! (Silver level)
At Gold level you’re
earning $5,475/ WEEK!
At Black Level you
make an Astounding $14,475 PER FREAKIN WEEK!
If that doesn’t get your attention nothing will!
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Now as a Disclaimer, these are all potential Numbers based
upon the Average of what the Whole Company has made. This is not a guarantee.
You still have to work by
promoting your link No traffic = no Money
MYTH:
It’s Harder to sell more expensive ($3000) items online,
than it is to sell cheap ($100).
Actually, it requires the exact same effort on your part.
You just might have to be more patient.
And Finally I’ll leave you with the $20,000 Formula:
·
Choose a Profit Maximizer Package
·
Plug into “Secret Meeting” Funnel and use the
video to Sell P.M. Packages
·
Attend Live Trainings, Facebook Pages, and Get
Traffic ready for Launch.
Thanks for taking the time to read all this, again all the
links you need to get going are Here
(Ipas2), Here (empower Network),
and Here (Four Steps to Freedom)
Best of Luck in your New Business!
-Andrew Halliday
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